Why sales professionals need to attend TechX 2022

Clear your calendar because TechX 2022 (#TechX22), the Australian ICT industry’s premier biennial event, is here this August and September and will be the must-attend event for Australia’s IT sales professionals. 

3 reasons why you need to be at TechX 2022

1. Learn how to stay relevant in a crowded marketplace and how you can cut through the noise and have your message heard
2. Discover new ways to expand your lines of business with your customers, exploring how to get more value and capture increased share of wallet
3. As a strategic pillar in your customers’ business, learn how Dicker Data is well positioned to support and reward you at every touchpoint and how its value-add capabilities will always ensure you are a step ahead of the competition

As your value-add distributor, Dicker Data has brought together the world’s leading technical experts to showcase best in class solutions, discuss topical trends, and spotlight innovation under one roof.

To ensure this year’s event delivers what our sales professionals need, Dicker Data went straight to the source and asked you what you want to hear more of at this year’s TechX. 

Key Themes at TechX 2022

1. Security – With escalating geopolitical tensions, this theme is increasingly salient. You told us you want to learn more about how to help keep your customer’s operating environment secure; solve against the risk of fraudulent activities; and see new technologies offering robust, streamlined, end-to-end protection. The world’s leaders in this sector will be present, including VMware, Cisco, and Citrix.
2. Understanding new technologies – Be well-positioned to help customers transitioning to a hybrid work model, including increased understanding of managed services; seeing the latest technologies and how this can drive operational efficiencies and client experience; understanding evolution in the Cloud ecosystem and improved efficiencies with Cloud as a Service. Come along and chat with leading providers including, Microsoft, Dell Technologies, and HP.
3. Problem Solving for new world challenges – With ongoing global supply chain shortages, it is important to understand the realities of the situation and the impacts this will have on your customers. Our experts at Dicker Data Services will be ready to share the latest developments, offer practical advice about managing these challenges, and spark new, innovative ways of problem solving.
4. Sustainability – Sustainability and corporate governance are increasingly important to customers. This theme will be prevalent at TechX 2022 and you can learn more about how Dicker Data and our vendor partners are ensuring sustainability is prioritised in every step of the supply chain.

Highlights of TechX 2022

For this year’s event, Dicker Data is bringing together Australia’s top reseller and vendor partners for one night, in person across Sydney, Melbourne, Brisbane, and Perth.

As the largest IT event in the region, this year TechX will bring together more than 50 vendor sponsors and thousands of partners to explore the theme of Innovation Accelerated. Technology adoption has become business critical. Organisations industry-wide and around the world are relying on technology leaders as strategic business partners to help leverage new and emerging solutions that support a competitive advantage, business growth and drive strategy. While accelerated digital transformation is redefining traditional workforces to modern, remote, and work-from-anywhere flexibility, it also brings about new challenges such as the merging security and threat landscape and ongoing global supply shortages.

Attendees at this year’s TechX conference will have the opportunity to hear from Special Guest Mark Iles, an industry analyst and executive consultant working with leading technology providers to drive opportunities for growth and transformation. Following his keynote, Mark will host a panel discussion with six of the world’s leading technology vendors to help you understand how their value proposition, technology, and support programs will help you meet the everchanging needs of your customers. Most importantly, led by Mark, TechX will provide you with the roadmap to capitalise on the opportunity ahead, grow your solutions and margin opportunities through exciting new complementary offerings from Dicker Data’s vendor partners.

Secure your place now

TechX provides you a unique opportunity to meet with Dicker Data’s vendors and learn how we can help you win more business, differentiate and increase your relevance to customers, get hands on with the latest technology, expand your network and discover new opportunities. As your value-add distributor, the team at Dicker Data are always ready to support you with any technical or sales queries you may have, offering pre-sales support all the way through to a team of experts who can help you to build and deploy best practice solutions. 

We're excited to bring you this fantastic, free event.