Dicker Data's TechX 2019 Wrap Up


Ashleigh Cameron
Dec 17, 2019

TechX 2019: Empowering the Future Channela platform where the ICT industry indulged in the latest emerging technologies, connected with key vendor executives and most importantly learnt how the local vendor community is empowering partners to be more successful in their endeavours.

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Throughout the month of August 2019 Dicker Data and our sponsoring partners welcomed over 3,100+ Australian partners to our third and largest iteration of TechX!

Keynote Presentation

Hosted by ARN Editorial Director, James Henderson, senior executives from the Dicker Data Diamond Sponsor teams took to the stage to participate in a panel discussion to share their expertise and ideologies on how their brands are empowering the future channel and how 

Core keynote takeaways and suggested focal points for partners included: 

  • Partners taking the time to invest more heavily in marketing
  • Leveraging available vendor resources, capabilities and teams
  • Reseller partners working collaborative within the IT environment is the future
  • Clearly articulating your value beyond vendor products

Thank you to our guest speakers:
  • Adrian Thake                 National Commercial Channel Sales Manager HP
  • Andrew Silvers              Solutions Alliance Manager, Lenovo
  • Arron Mowbray             Sr. Director Pre-Sales Citrix
  • Brad Clarke                    Channel Lead Microsoft Australia 
  • Brian Mcclom                Director Channels ANZ Citrix
  • Brett Murray                   Director, Surface Commercial Microsoft 
  • Chris Hewlett                 Director Commercial Channel, Alliance & SMB HP 
  • David Connellan            ANZ PCSD Commercial Sales Director Lenovo 
  • Erin Butler                      Area Vice President Citrix
  • Jacki Gagel                    General Manager Renewals, ANZ Cisco 
  • James Benson              Enterprise District Manager, Southern Region ANZ Dell Technologies 
  • Julie Canepa                  CIO Australia & New Zealand Cisco
  • Kevin Bloch                    Chief Technology Officer Cisco 
  • Lynn Nicol                       Distribution Lead Dell Technologies 
  • Matt Codrington            Managing Director, ANZ Lenovo 
  • Mark Fenson                  Business and Mobility Systems Evangelist HP
  • Nathan Knight                ANZ General Manager - DCG Lenovo 
  • Paul Richardson            National Partner & Services Provider Sales Manager, HPE
  • Phillip Meyer                   Partner Technology Strategist - Cloud & Hosting Microsoft 
  • Shant Soghomonian     Senior Dircetor & general Manager, Channel Sales ANZ Dell Technologies 
  • Steven Lee                      Senior Manager - Systems Engineering Dell Technologies 
  • Wendy Anderson           Managing Director, Customer Experience ANZ Cisco 

Dicker Data TechX19

Dicker Data TechX19Dicker Data TechX19

Interactive Exhibition

With over 45+ sponsoring vendors, partners took to the floor to connect, explore and expand their networks and capabilities as they experienced technology coming to life with live demonstrations, training and more on the exhibition floor. Reseller partners immersed themselves in the innovative technologies we have available and discovered the opportunities our partner programs and in-house capabilities present in helping our partners and their customers scale and achieve long term success. 

Cisco at TechX19Microsoft at TechX19Hitachi at TechX19

Thank you to our sponsorship partners for your ongoing support.

Diamond Sponsors:

Cisco | Citrix | Dell Technologies | Hewlett Packard Enterprise | HP | Lenovo | Microsoft

Platinum Sponsors:

Dicker Data Financial Services | Intel | LG | Seagate | Symantec | Telstra

Gold Sponsors:

APC | ASUS | Autodesk | Belkin | CoolerMaster | Commvault | Ekahau | Ezviz | Gigabyte | Hitachi | Honeywell | Interactive | Juniper | Kaspersky | Kensington | Logitech | Micron | nBn Australia | Opentext | Poly | Purestorage | QNAP | RSA | Samsung | STM | StorageCraft | Targus | TP-Link | Trend Micro | Veritas

Media Partner:

ARN

HP at TechX19Lenovo TechX19Telstra TechX19

Stay tuned for TechX 2021. 

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Ashleigh is an enthusiastic Gen Z strategic marketer absorbed in all thing’s digital transformation and marketing innovation. With a passion for all things social, Ashleigh is the social media lead for the Dicker Data brand.
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