Cisco Partner Programs
The Cisco 360 Partner Program is Cisco’s global partner program for approved partners, including resellers, MSPs, and consultants, and is built on a value-based model using the Partner Value Index rather than legacy tier structures.
The program is designed to reward partners across the full customer lifecycle, not just transactional activity, and is supported locally by Dicker Data to help partners understand program requirements and maximise outcomes.
Application Program Link
https://www.cisco.com/site/au/en/index.html
Program Overview
The Cisco 360 Partner Program is Cisco's current partner framework, designed to recognise and reward the total value a partner delivers across the customer lifecycle.
The program is built around the Partner Value Index (PVI), which measures partners across four key areas: foundational lifecycle and services maturity, technical and sales capabilities, performance in landing, adopting, renewing, and expanding customer opportunities, and partner engagement in driving customer outcomes.
Unlike previous programs, Cisco 360 operates as a continuous progression model. Partners grow by increasing capability and delivered value, rather than progressing through fixed tiers.
Dicker Data supports partners by helping them understand how Cisco 360 applies to their business, translating PVI requirements into practical actions and sales plays, supporting alignment to Cisco growth areas including AI, Security, Data Centre, and Collaboration, and assisting with pricing, deal registration, and access to program benefits.
Additional Information
Lifecycle matters more than ever within the Cisco 360 Partner Program, with a strong focus on adoption, renewals, and expansion rather than just the initial sale.
Capability directly drives commercial outcomes, as certifications, services maturity, and architecture alignment all have a measurable impact on incentives and program positioning within Cisco 360.
Partners should use PXP for visibility into performance and program standing, while relying on Dicker Data to help translate that insight into commercial action.
As programs and incentives change regularly, it is important to always validate current offers, including Fast Track and promotional incentives, before quoting.
Support Contact Email Address
Contact your Dicker Data BDM, cisco.smb@dickerdata.com.au or ash.tattersall@dickerdata.com.au